|2014 Honda Fit Hybrid|
The new, third-generation, Honda Fit wins the 2013-2014 Japan Car of the Year award thanks to its compact sizing, its dual clutch gearbox for a hybrid car, and packaging for its class. This is the 12th time Honda crowned the Japan COTY award. Their last win was in 2010 with their CR-Z sport hybrid but amazingly, this is the third time the Fit won the award, one for each generation.
The Volkswagen Golf VII won the Import Car of the Year, Volvo V40 won the Japan Car Design of the Year, while the Honda Accord Hybrid, with its clever two-motor hybrid system, won the Japan Car Technology of the Year.